Creating a Unique Value Proposition (UVP) Statement [with exercise worksheet]
A unique value proposition (UVP) helps prospective clients understand what differentiates you from other lawyers. It is a marketing tool...
Creating a Unique Value Proposition (UVP) Statement [with exercise worksheet]
(CHECKLIST) QUESTIONS TO UNDERSTAND A PROSPECT’S BUSINESS
Is Sales Enablement the Next Big Thing in Law Firms?
Turns Out, Your Clients Are Lonely
Guide to Referrals and Introductions
How to Convert Inquiries into Engagements. The Proof is in The Pudding.
SCORECARDS AND CLIENT BOOK DUE DILIGENCE CAN IMPROVE LATERAL HIRING PERFORMANCE
eLegal Training Launches Innovative Online Training and Coaching Site
Study Identifies 8 Business Development Training Challenges
The Corporate Transactional Lawyer's Non-selling Sales Technique
How to Choose a Specialty Practice Area